The Little Words Mean the Most

Dear Razoo Team: My first name is not THOMAS, it's TOM

 

Hello, Team!

I really do love your work. You put a good landing-page face on the Pawtucket (RI) Boys & Girls Club.

There is just one thing missing in your intake form:

A place where I can tell you how I wish to be addressed, by first name.

You see, my credit card name is THOMAS. My preferred first name is TOM. Stephen/Steve. Elizabeth/Betsy. You get the idea. Your robot doesn't.

What happens is this: from now on, you will send me lovely emails that all begin DEAR THOMAS, reminding me that my credit card is the thing you want to have a relationship with.

And eventually I will find someone else to support. As I have with Smile Train, Charity: Water and a bunch of political causes.

Thank you,

tom, not Thomas

 

Razoo support responded within the hour (not bad!!!). Of course, the burden's on the donor ... and who knew I now had AN ACCOUNT. Close. Not puffin' my cigar yet.

Hi Tom,  Thanks for reaching out to Razoo! The reason emails are addressed to "THOMAS" is because that is the name on your account.  ​​ To change the name on your Razoo account, log in at www.razoo.com and hover over your name on the navigation bar. From the blue menu, choose "Profile" and then "Edit Profile." Then you can set your name to whatever you'd like, and all of your Razoo correspondence will have that name on it.  I hope this helps but please let me know if you have any questions!  Warm regards, Linda Gerhardt

THIS WON'T APPEAR ON MY HEADSTONE

My new phone message

 

 

you have reached the voicebox of Tom Ahern and the ears attached ~ I have been in Toronto ~ polar bears directed traffic ~ Santa Claus had already come and gone and declared the city unfit ~ as ever, the first calls were to the city's fundraisers: WE HAVE A PROBLEM!!! HOW MUCH CAN you RAISE?

 

 

 

 "Dear Santa, what I wish for is your MAGIC EMPOWERMENT candy cane that turns 70% The % who are female) into ferocious beasts demanding better working conditions. Santa, will ya?"

 

 

The face that launched a thousand doubts

New, FREE, on my homepage: The TEST Your Boss Must Take

 

 

To download your copy

of the 20 Questions TEST,

click here.

 

 

 

2nd edition of this nonprofit industry best-seller [edit begun 8/5/16]

 

How to Write Fundraising Materials That Raise More Money

 

 

_{The art, the science, the secrets}

 

 

 

Updated, deeply revised and expanded significantly ... roots pruned (ouch) ... for today's integrated, multichannel age of digital and print media, cooperating to please and persuade ... ummmmm, yeah

MANDATORY reading for board chairs and chief executives

 

 

 

 

 

2 pearls of wisdom from Nicole Joyaux Kramer and a wine & charity offer

 

 

How This Works

 

You put the case brochure in my hands.

 

I get satisfaction from the flip through. I get reassurance from the articles I don't read.

 

 

 

Almost to AFP Toronto Congress 2016!

coming to Toronto AFP Congress with this